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United States government considers ban on flavored e-cigarettes over youth 'epidemic'

United States government considers ban on flavored e-cigarettes over youth 'epidemic'

The agency is giving e-cigarette companies 60 days to come up with a plan for reducing use of their products among minors.

FDA Commissioner Scott Gottlieb, MD, declared teen use of electronic cigarettes an "epidemic" and said the agency would be addressing the issue with "the largest coordinated tobacco compliance effort in FDA's history".

FDA officials report that more than 2 million students in middle and high school used e-cigarettes in 2017, making the devices the most common way young people use tobacco. "We wanted to give the e-cig industry time to come into compliance while we wrote the guidance and regulations to better define and explain how the new products would meet those application requirements", he said, citing the potential that the products have to help adult smokers switch from unsafe traditional tobacco products. "The FDA may perchance perchance no longer tolerate an complete generation of children changing into hooked on nicotine as a tradeoff for enabling adults to non-public unfettered access to these same merchandise", Gottlieb said.

Most of the violations found in the undercover blitz, conducted from June through August, were for the illicit sale of Vuse, Blu, JUUL, MarkTen XL and Logic e-cigarette products, according to the FDA.

School and health advocates are praising the federal crackdown on e-cigarette companies after the Food and Drug Administration gave companies and retailers 60 days to prove they can prevent access to teens in an effort to address the "epidemic of youth e-cigarette use".

In the absence of such plans, Gottlieb vowed "to revisit the FDA's exercise of enforcement discretion for products now on the market". "By working together, we believe we can help adult smokers while preventing access to minors, and we will continue to engage with the FDA to fulfill our mission". New laws that should come into place soon will allow nicotine but regulate its use.

"Let me be obvious: All the pieces is on the table", said Gottlieb.

Actions being considered - but not yet undertaken - include the immediate removal of certain flavored e-cigarettes from the market and shortening the time to market review for most cigarettes now being sold.

Here’s How Les Moonves Lost the Support of CBS
She also created the Burt Reynolds comedy, Evening Shade , and was an early writer for the CBS sitcoms M*A*S*H, Rhoda , and One Day at a Time .


In a statement, Matthew Myers, the campaign's president, said the FDA's action would only represent a turning point if it "reverses its policy and requires that all of these products undergo agency review now, not four years from now". "Appropriate flavors play an important role in helping adult smokers switch", Burns said.

In its enforcement action, the FDA recently sent nearly 1,200 letters to brick-and-mortar stores and online retailers warning them that they could face penalties for allegedly selling e-cigarettes to people under 18.

"We didn't foresee the extent of what's now become one of our biggest challenges", he said, in prepared remarks.

- Products created to help adults kick the habit may be encouraging addiction in kids. But on the other hand, we don't want adults to be smoking tobacco cigarettes.

The FDA furthermore centered Juul stores this spring, issuing 56 warning letters and 6 civil monetary penalties. He listed three reasons the company became so successful: It figured out how to deliver high levels of nicotine in a way that wasn't harsh; it packaged the product in a streamlined, clever way; and it developed a social media and advertising campaign that made a Juul e-cigarette "cool and hip". But "the youth risk is paramount", he said.

"On a large scale, I don't think the evidence is there to say that they are an effective smoking cessation tool".

This attitude is causing concern amongst parents who told USA Today the government has to get involved in solving the so-called "vaping crisis".


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