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Google and Facebook hit by GDPR complaints

Google and Facebook hit by GDPR complaints

And it can't pre-check a box and ask you to uncheck it if you want to opt out: everything has to be on an opt-in basis.

Although, of course, not everyone can join in the GDPR fun.

If you've been working in the United Kingdom (or indeed any European Union country) for the last month or so you've probably noticed a slew of emails reminding your company to get ready for then new General Data Protection Regulation, a.k.a. GDPR.

This will enable you to reuse your data - for instance, it could help you get a better energy deal if you upload your usage data to a switching service.

Back Up, What Is GDPR?

The non-profit alliance has added GDPR compliance to its yearly vendor auditing system and announced it will be taking on new members for the first time.

A report by the Ponemon Institute, which was published last month and examined more than 1,000 companies in the USA and European Union, found that two in five (40 per cent) thought they would not be entirely compliant until after 25 May, while a further 8 per cent said they did not know when they would be compliant. This includes your name, location data, IP address, photograph, job title, or political opinion. And users should be told why their data is needed.

Whilst it may not have the snappiest title, the GDPR matters. Facebook is all over the place with Congress and the whole Cambridge Analytica thing.

The GDPR revamps existing data laws in several ways, including requiring consent to process data to be given more explicitly, shortening the reporting period for data breaches to 72 hours and tightening the rules around subject access requests.

This means consent can not be implied from silence or a failure to opt-out (by, for example, unticking a box). "Consent has to be separately taken when data is used for advertising, marketing or service-related request and the customer must provide an explicit opt-in for each of this", said Singh.

"Does the GDPR Apply to All EU Citizens' Data?"

Ironically, GDPR emails are now their own type of increasingly desperate spam.

After Facebook, Twitter also sold data to Cambridge Analytica
However, their request was turned down by the myPersonality app team in 2013 because of the company's political ambitions. Tech-Giant Facebook has suspended roughly 200 apps from its platform as a part of the ongoing investigation.


Consumers will now have the right to ask for access to their data to be rectified or deleted.

Over the next few weeks, Facebook users outside of Europe will see a notice that walks them through privacy settings and explains how the company collects data.

The new lawsuits mark a fresh round of legal tug-of-war between the Austrian campaigner, Facebook and the Irish data protection commission (DPC), which began in 2011 and are ongoing.

Furthermore, individuals will have greater rights when it comes to their Personal Data.

This will increase transparency around security breaches, and stop businesses from keeping such incidents secret or being slow to disclose them. Compliance costs, in some cases, have therefore been significant.

Regulators will also look to hit the pocket books: Companies can be fined up to 4 per cent of their global revenue or €20 million, whichever is larger.

Facebook, which owns Instagram and WhatsApp, said the company has been working to meet the requirements of GDPR.

The GDPR took effect today, so this guy wasted no time. They argue that the vast European Union bureaucracy is simply adding another burden that businesses don't need, and that GDPR is simply a licence for consultants and tech companies to print money.

The new regulation will affect every organisation across the globe that wants to trade with the EU.

The full implications of the GDPR are yet to become clear.

The law sets out six acceptable reasons to hold your data. Here's hoping it delivers on that potential.


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